MAGIC STORIES

MAGIC STORIES

CLIENT:

CLIENT:

McDonald's

McDonald's

AGENCY:

AGENCY:

TBWA\Neboko

TBWA\Neboko

YEAR:

YEAR:

2025

2025

Every visit to McDonald’s has a good reason behind it: after a weekend match, at the end of a trip, or following an adventure at the movies.
With everything we do in Family Mode, we decided to turn those moments into real stories featuring your own family.

Every visit to McDonald’s has a good reason behind it: after a weekend match, at the end of a trip, or following an adventure at the movies.
With everything we do in Family Mode, we decided to turn those moments into real stories featuring your own family.

Every visit to McDonald’s has a good reason behind it: after a weekend match, at the end of a trip, or following an adventure at the movies.
With everything we do in Family Mode, we decided to turn those moments into real stories featuring your own family.

/ RECOGNITIONS:
Grand One 2026 - Winner Best Content Marketing

/ ROLE
Creative Concept

/ CREATIVE CREDITS
Creative team: Umberto Onza, Juhana Hokkanen, Pascal Badenbroek, Niels Straatsma, Anouk Inden, Pablo Marinero

/ PRESS
LBB
Mad Daily

/ RECOGNITIONS:
Grand One 2026 - Winner Best Content Marketing

/ ROLE
Creative Concept

/ CREATIVE CREDITS
Creative team: Umberto Onza, Juhana Hokkanen, Pascal Badenbroek, Niels Straatsma, Anouk Inden, Pablo Marinero

/ PRESS
LBB
Mad Daily

/ RECOGNITIONS:
Grand One 2026 - Winner Best Content Marketing

/ ROLE
Creative Concept

/ CREATIVE CREDITS
Creative team: Umberto Onza, Juhana Hokkanen, Pascal Badenbroek, Niels Straatsma, Anouk Inden, Pablo Marinero

/ PRESS
LBB
Mad Daily

/ CASE FILM

/ CASE FILM

/ CASE FILM

CURIOUS? GOOD! NEXT QUESTION:

pamarinero@hotmail.com

+34 664 55 78 15

CURIOUS? GOOD! NEXT QUESTION:

pamarinero@hotmail.com

+34 664 55 78 15

CURIOUS? GOOD! NEXT QUESTION:

pamarinero@hotmail.com

+34 664 55 78 15